Target has some great holiday commercials out. This one is probably my favorite because the music is saweeeeeeeet! Blackalicious made this song exclusively for Target. The vibe that it lends to the commercial is so different compared to every other holiday spot on TV right now. It’s fun, makes you want to dance, and most importantly, grabs your attention. I love that the holiday commercial formula has been flipped on its head for a more modern, hip consumer. Plus, this is the best part of Christmas. 

Download “Toy Jackpot” plus 13 other tracks from Target’s holiday album here.